Youtube

I viewed several videos on youtube (quite addictive) created by library's. The ones I enjoyed the most had several similar elements. Humor, lively music, concise information. Library employees able to poke fun and themselves and run with it. But at the same time getting there message out.

After viewing them again my favorite has to be L-Team click on the site below, enjoy the music and the humor their message is clear.
http://www.youtube.com/watch?v=YwCUtpbUWgk

Second on my list would be the 1987 - Betty Glover Library workout tape ad. http://www.youtube.com/watch?v=_k8BKX2eQ0Q

The Haden Library of Arizona State University played on the perception that a library is a stuffy place, dry and dull. It gave a tour of the library and demonstrated the the library employees had a sense of humor, enjoyed exploiting a myth. They gave a view of the library from front desks to stacks, to reference desk, to back areas usually not seen. An inviting and humorous view to remind people that they are there and waiting to serve.

Third choice would be What's up presented by the Arlington Heights Memorial Library.
http://www.youtube.com/watch?v=TR84Z1XjESw
Arlington Heights spot lighted their drive through window. They also show the journey that returned material took to get back to the shelf. Using the "Log" was a great idea.

Four choice for getting out the word on a new display at the Gail Borden Library was terrific.

http://www.youtube.com/watch?v=WG2i4xXx9dE

The conveyed information on they new display, built up excitement, and gave credit to their sponsor.

My suggestions for either our home page or a video would be simple, short, funny messages.
Messeages that would convey information regarding the steps we have taken and services we provide to our patrons who are just short on time. With a title like "we are not just your mother's library anymore" or "did you know?" or just a "spot light" section. Get the message out about our mobility, that we are "user friendly".

- Spot light new title of fiction books that we have with a short blurb.
- Show that we own it in hardcover, e-books, or talking books.
- Spot lighting our drive up window, online reserves, downloading e-books,
talking books. Books at the train station for comuters.


- Have a space or a spot for "quick tips to navagating the web" or easy shortcuts.
- Common mistakes made and how they can be handled.
- Most asked questions at CA with answers.

-Business section to taut business programs. Spot light business services we own
that can be utilized here using our comptuers.

Maybe use our Cart Drill Team to begin the clip.